Achieve your best blonde without compromise. No more trade-offs between colour and visibly healthy hair. Our Blonde+ Repair Bond Building Shampoo is the second step in our 3-step system, to help repair the signs of damage caused by colouring, bleaching and heat styling, for healthier looking, blonde hair. Inspired by salons and powered by science, this is our strongest blonde repair line yet, leaving hair 2 x stronger and 2 x brighter after just one use. THE FORMULA: Created specifically for the needs of blonde hair damaged from lightening, the Blonde+ Repair Bond Building Shampoo contains a patent-pending Bond Building Plex technology, which repairs, strengthens and nourishes hair, and protects from future damage. When following our Blonde+ Repair System, and using the Pre-Shampoo Treatment, Bond Building Shampoo and Bond Building Conditioner together, blonde hair is dramatically visibly repaired and 2 x brighter and 2 x stronger in just one use WHAT IT DOES: This Bond Building Shampoo gently cleanses hair and adds shine, while building new hydro-bonds directly at the hair fiber, to strengthen and protect from future damage. THE TRANSFORMATIONAL RESULTS: As part of the Blonde+ Repair System, this shampoo increases shine, whilst transforming brittle hair into softer, stronger and visibly repaired, brighter blonde hair, after just one use. For beautiful, healthy, blonde hair that looks and feels amazing. KEY INGREDIENT: This Bond Building Shampoo for blonde hair is formulated with our patent-pending Bond Building Plex technology, which helps to repair blonde hair damaged from colouring, highlighting or bleaching. Available in 250ml size (Made with 35% PCR) with shampoo & conditioner use vs. a non-conditioning shampoo John Frieda Women's Blonde+ Repair Bond Building Shampoo 250ml