Using the very latest LED technology this floor lamp is specially designed to simulate natural daylight making it the perfect companion for reading, writing, hobby, and craft work as well as for general room lighting. Featuring natural illumination with a choice of five light colour settings, ten brightness levels and timer functions to suit any task. The flexi-neck is adjustable allowing you to easily control the light direction. This LED floor lamp emits soft, non-glare light, allowing you to focus more effectively and improve your work while reducing eye strain. The LED floor lamp features 5 colour temperatures and 10 brightness levels (3000K-6000K), which allows for multiple combination lighting to meet your requirements. The floor lamp emits soft, non-flickering and bright light, allows you adjust the lighting angle freely. Anti-glare and flicker-free light effectively protects your eyes from discomfort and strain.