Do you want your business to step up and make a meaningful difference?There’s a new generation of businesses emerging. They’re working together to make a positive impact on the world by redefining what it means to be successful. By changing the way you work and considering the impact of the decisions you make, you can join them in reducing poverty, injustice and environmental damage by balancing purpose with profit. In this ground-breaking book, you will discover how these purpose-driven businesses work and how you can:Increase productivity by fully embracing diversity and developing an inclusive culture. Put respect, courtesy and compassion at the heart of your business. Maximise profits whilst prioritising the needs of people and the planet. Attract an engaged and motivated workforce that’s focused on success and sustainability. Join the growing global community of leaders and like-minded businesses that are putting what they do to work as a force for good.