When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network.
Whsmith.co.uk

McGraw-Hill Education Essentials Of Marketing Research Ise

Whsmith.co.uk

McGraw-Hill Education Essentials Of Marketing Research Ise

Essentials of Marketing Research uses an application-oriented approach to equip students with tools and skills necessary to solve business problems and maximize opportunities. The authors' years of practical market research experience is evidenced thorough their treatment of qualitative research, to their coverage of sample size rules-of-thumb, background literature reviews, and new market research tools and techniques.This latest 6th edition gives students a strong command of market research principles, while being concise enough for cases & other course projects. A continuing case and corresponding data sets included. Available with McGraw-Hill Connect® and SmartBook 2.0.

from £52.43
Seller: Whsmith.co.uk
Buy Now
McGraw-Hill Education - Europe Kiss, Bow, Or Shake Hands, Sales And Marketing: The Essential Cultural Guide—from Presentations And Promotions To Communicating And Closing
from£21.15
McGraw-Hill Education - Europe Drucker On Marketing: Lessons From The World'S Most Influential Business Thinker
from£33.11

Latest products

By Continuing to use this site you confirm, your consent to us and our partners collecting data from you, using cookies to serve personalised ads, tailoring content to you and optimising the site itself. You can learn more about the collection and use of your data and to change your preferences at any time by seeing our Privacy Policy and Cookie Policy.
Accept