This multi-tasking lip treatment promotes the five most visible signs of youthful-looking lips. Working to dramatically improve the appearance of vertical lip lines, lip discolouration, loss of volume, lipstick feathering, and dry, rough texture, the lip balm uses a proprietary liquid crystal delivery system to provide faster absorption of key ingredients. Your lips will be left visibly softer, fuller, and more supple. Benefits of Perricone MD Cold Plasma Plus+ Lip Therapy: Hydrates lips Improve