Boss Alive Parfum by Hugo Boss is an Oriental Floral fragrance for women. Launched in 2023, this fragrance is perfect for the colder seasons and can be worn both during the day and at night. It offers a bold and sensual blend of luminous florals, earthy depth, and rich leather undertones, creating a confident and empowering scent. The fragrance opens with the radiant elegance of jasmine, delivering a soft yet captivating floral introduction. The heart unfolds with the grounding essence of vetiver, adding a refined earthiness that contrasts beautifully with the brightness of the top note. As the scent settles, a warm and enveloping base of leather emerges, leaving a deep, smooth, and lasting trail that speaks of strength and sophistication. Ideal for those who appreciate warm, floral, and subtly smoky fragrances, Boss Alive Parfum is a striking scent that exudes feminine confidence and allure, housed in a classic sleek red bottle that reflects its passionate and bold character. Top Notes: Jasmine. Middle Notes: Vetiver. Base Notes: Leather. How to Apply: Apply it to your body's warmest points, such as the crease of your elbows and wrists, to intensify the longevity of the fragrance. Avoid rubbing after application, as this will reduce the longevity of the fragrance. For wrist application, apply the fragrance after hand washing.