Discover the power of Redken Acidic Bonding Concentrate Shampoo, the ultimate solution for all hair types. This rich shampoo deeply conditions while reducing breakage and protecting hair color from fading. Infused with Citric Acid, it strengthens hair bonds and enhances resilience after coloring. Formulated with a pH-balancing formula, it defends against damage from heat styling and chemical treatments. Experience healthy-looking hair that feels revitalized. For the best results, pair with Acidic Bonding Concentrate Conditioner for a complete hair care regimen.