Three-piece anti-hair-fall routine from Kérastase Genesis to nourish, fortify and reduce breakage. Set includes: Bain Nutri-Fortifiant shampoo 250ml (gently cleanses and moisturises; helps reduce hair fall due to breakage by up to 93.3%), Fondant Renforcateur conditioner 200ml (strengthens fibre for softness without weight; helps reduce hair fall due to breakage by up to 97.7%) and Anti-Chute Fortifiant serum 90ml (daily fortifying serum to improve fibre resistance). Formulated with Edelweiss Native Cells, Ginger Root and Aquaxyl; serum contains Aminexil. How to use: apply shampoo to wet hair and rinse; apply conditioner to towel-dried hair, leave 2–3 minutes then rinse; apply serum once daily for 6 weeks, 4 doses to towel-dried scalp, do not rinse. Kérastase highlights efforts to reduce virgin plastic, increase recycled materials and produce more sustainably at its Burgos facility.